iCubed 2025

i³ 2025

At Powerfleet, imagination, innovation and invention drive results. We develop technologies that transform how our customers operate, continuously pushing the boundaries of what’s possible in AIoT and fleet management.

As industry leaders, i³ embodies our commitment to meaningful progress. It’s not just about ideas; it’s about powering progress through tangible solutions that deliver real value, not empty buzzwords.

What is i³?

i³ is Powerfleet’s recurring innovation competition, where our teams transform their insights into impact. It’s a platform where practical experience meets fresh thinking, empowering everyone to shape our company’s future.

This initiative reflects our core belief that breakthrough ideas can come from anywhere in the organization. Each iteration of i³ demonstrates how individual concepts can evolve into solutions, enhancing our competitive edge.

Previous i³ Events

Why Participate in i³ 2025?

i³ 2025 is your opportunity to move ideas from concept to reality. Present your innovations to leadership and colleagues across Powerfleet, gain company-wide recognition, and compete for valuable prizes.

The competition will be streamed and recorded, ensuring your ideas reach every corner of the business. Whether you’re solving complex technical challenges or reimagining existing processes, i³ provides the platform and resources to power up your innovation game.

Ready to play? This could be the year you join our Hall of Fame of i³ innovators.

Awards

Awards will be judged on the day by a panel of experts, with the People’s Choice voted on by you, the people of Powerfleet.

The teams competing in i³ 2025 aren’t just battling for bragging rights – they’re vying for one of 5 coveted awards up for grabs.  Who knows? Your idea could be legendary enough to claim them all!

This year’s i³ 2025 theme is gaming, so each award is represented by a character who best embodies its spirit.

Award winners will be immortalized on a plaque of honor displayed in the office for all to admire. Additionally, each award comes with a unique polo shirt trophy, exclusive Powerfleet SWAG, and a cash prize to be shared among team members.

Best Overall

The concept that excels in all measures

Gordon Freeman’ (Half-Life) – Known for using cutting-edge technologies to solve complex problems, representing fresh, innovative ideas that revolutionize the industry.

Game Changer

The concept with the most potential to transform our business

BT’ (Titanfall) – Disruptive and groundbreaking, quite literally a game changer in its time.

Most Attainable

The concept that would be the most cost-effective, quickest, or lowest risk to implement

Steve’ (Minecraft) – Simple yet creative, appealing to all ages and abilities.

Wildest Idea

The most “out there” concept

Lara Croft’ (Tomb Raider) – The epitome of challenging norms and embracing risk-taking. This embodies the wildest innovation.

People’s Choice

The crowd favorite, voted on by the people

Mario’ (Super Mario Bros) – Known and beloved by all. Fitting for the people’s choice.

Applications for i³ 2025
are now closed

Last Years Winners

THE BEST OVERALL CONCEPT

“Nikola Tesla”

Visionaries

  • Ross Haupt
  • Stephan Visagie
  • Eugene Bauling
  • Alain Hendrikse

This concept opens the future for device agnostic camera integrations at significantly reduced development, infrastructure and support costs. With the increasing demand for video solutions, it was a clear winner for the Best Overall Concept.

THE GAME CHANGER

“Alexander Fleming”

Team arCANe

  • Murray Buchanan
  • Peter Futter
  • Marco Bronkhorst
  • Richard Marsh
  • Ryan Maggott
  • Jono Makepeace

The presented solution solves a long-standing problem we still experience today with the CAN reverse-engineering process. Reducing turnaround time and unnecessary costs associated with our CAN scripts will have a massive impact on both the business and customers.

THE MOST ATTAINABLE

“Thomas Edison”

MiXed Directions

  • Johan Grobbelaar
  • Martin Lottering
  • Wynand Scheepers
  • Cameron McKenzie
  • Carlo Putter

With this concept already on the brink of being production ready, coupled together with the benefits of data storage and processing cost reductions, it was the standout candidate to win the Most Attainable award.

THE WILDEST IDEA

“Leonardo da Vinci”

Team arCANe

  • Murray Buchanan
  • Peter Futter
  • Marco Bronkhorst
  • Richard Marsh
  • Ryan Maggott
  • Jono Makepeace

The prize, chosen by a vote among colleagues, was a tight race, but Team arCANe was the worthy winner of the Wildest Idea award.

FAQs

When you register your concept, we will discuss how much time is needed. Within reason and as far as we can accommodate, we will provide time during working hours.

It can’t be the same, but if you have innovative angles or boosters to what you’re currently working on, that would be acceptable.

Yes, however, it must have an innovative angle.

You can only be a part of one team; however, this will run annually, giving you time to contribute to a new idea each year.

As long as the idea benefits the company in any way, it is acceptable.

No, we are keeping this for internal Powerfleet staff only.

Yes, it can be.

We have various departments at Powerfleet  with all the people and resources we imagine you will need. If you feel that you need additional resources, discuss this with Russell.

You need to demonstrate proof of concept and functionality, whether that be through digital, physical, mechanical, electronic prototypes, or a combination of them. Present your concept however, you think you can best display what your innovation does.

Questions?

Contact Russell Simmonds if you have any further questions

Let’s Make 2025 Another
Breakthrough Year!